A BRAND NEW CHAPTER
By Maaike Nieuwenhuis
MAISON NOUVELLE launched in September 2021 as a shopping window for emerging brands.
Maaike Nieuwenhuis (founder) has been running a lingerie brand for the last 7 years, knowing the challenge of finding a way from product to customer. Especially when there's a story you want to tell. MAISON NOUVELLE is the place where those stories connect and come even more to live surrounded by the stories next to them. We aim to not only showcase the products but to tell the story behind and place the products into context.
We believe that is where the magic happens.
HOW IT ALL BEGAN
BY AMSTERDAM FASHION WEEK